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Hooked On Startups


Aug 18, 2017

In this episode I meet Rob Kessler - founder, CEO and chief inventor at Million Dollar Collar. In the last 120 years, there have only been 2 significant, widely accepted enhancements to dress shirt design- Collar Stays & Non-Iron. According to Rob, Million Dollar Collar will be the 3rd because it cures the dreaded ‘sloppy collar’. Listen to the interview where I discuss with Rob how he got the idea and perfected the design after hundreds of different variations. Learn more about the way your shirts are made, how Rob is revolutionizing an age-old design, how he solved the distribution challenge and how he’s on the way to building a multi-million dollar, international organization.